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From Wednesday 4 October onwards, there will be christmas flavour in the foyer of the auction in Straelen-Herongen. In cooperation with the Trade Association of German Florists (‘Fachverband Deutscher Floristen’ or ‘FDF’), Veiling Rhein-Maas is opening the third edition of the trend exhibition ‘Rhein-Maas Next’, this time as a ‘Christmas special’.
Inspiration for the point of sale
The trend exhibtion ‘Rhein-Maas Next: Christmas special’ will showcase four parts that follow the consumer trends of 2017: ‘Harmonise’, ‘Equalise’, ‘Energise’ and ‘Rebel’, which have been determined by the Flower Council of Holland. Wonderfully decorated Christmas trees, beautiful advent wreaths and attractive floral arrangements will be shown in the foyer of Veiling Rhein-Maas. The ‘Rhein-Maas Next: Christmas special’ is the ideal opportunity to pick up fresh and creative ideas for customers own point of sale during Christmas time! Once again, the exhibition will be created using products from Veiling Rhein-Maas suppliers and will be prepared by the floral designers Manfred Hoffmann and Oliver Ferchland.
Inform and inspire
‘With this exhibition we are picking up on current Christmas themes in order to increase the turnover of flowers and plants over the coming period together with our partners. We inspire our customers and show them how they can use current floral, lifestyle and interior decorating trends during Christmas time to improve their sales’, explains Uwe Bedenbecker, Managing Director at Veiling Rhein-Maas.
Impressions
You will find some impressions of the previous edition of ‘Rhein-Maas Next’ (March 2017) in our photo album. You can also find a video of the previous edition here.
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